The reason of existence of StartUp Navigator is to map the Bulgarian and Balkan startup ecosystem, analyze its needs and address them. We aim to facilitate the connection between established businesses and startups as well as other stakeholders in their journey of customer acquisition.   

Who can benefit from StartUp Navigator?

Everybody interested in or being part of the StartUp ecosystem.

What can you do in the StartUp Navigator platform?

  • You can develop and maintain your profile as part of the ecosystem for more visibility.
  • You can browse the directory, which we have categorized in 16 different groups of stakeholder just to check who’s who.
  • You can search counterparties whenever needed or filter the data for more relevance.
  • You can follow our calendar of events, which we update every week.
  • You can post your needs or opportunities in the Call for Action section.
  • We bet that you can find many more uses. 

How the project came into existence?

StartUp Navigator is a project lead by members of ABLE and was funded by ABF. You can find more information about the mother and the father of SUN in the panels below.  

How can I promote my organization in StartUp Navigator?

You can start a conversation with our team by writing us a message to [email protected]

And do I know somebody from the SUN TEAM?

Hopefully yes. Our team is small but strong and is supported by numerous volunteers, which makes the difference. Here they are. Ladies first, gentlemen next:

Venetsiya Netsova-Angova, Project Leader and Founder
“In the middle of difficulty, lies opportunity”

Venetsiya has a Master’s degree in IT Project Management from New Bulgarian University and is currently a freelance Project manager and Management consultant. Currently, she is the Project Leader of StartUp Navigator and owns a small e-commerce business. Her professional experience includes 4 years in KPMG in the field of Management Consulting, 1 year as IT Project manager in CloudFaces GmbH and freelance projects and 4 years in teaching Economics and Personal Development.
Venetsiya is among the first ABLE members after participating in the Summer Entrepreneurship Program in 2010 and as a result is a challenge-seeking professional.
Mail: [email protected]

Estel Vasileva, Key Project Member
“People who are crazy enough to think they change the world, are the ones who do”

Estel has a Bachelor degree in International economic relations and a Master's degree in Financial management from the University of National and World Economy. Currently she is working in a big multinational corporation in the FMCG sector as a Business controller. Her experience is  mainly with Corporate Finance, together with Marketing, Strategic planning and LEAN methodology. In 2016 she went through the Summer Entrepreneurship Program in the USA and joined ABLE and StartUp Navigator team after she returned.
Estel is contributing as a teaching assistant for the courses in Micro and Macroeconomics in the Center for Economic Strategy and Competitiveness, affiliated by the Harvard Business School.
Her interests are focused in the areas of entrepreneurships, economic growth policies and strategies, coaching and personal development.
Mail: [email protected]

Yuliya Ivanova, Key Project Member
“You don’t have to know everything. You just have to know where to find it.“

Yulia Ivanova has a Master's degree in Urban planning from the University of Architecture, Civil engineering and geodesy. Professionally, she develops in the spheres of urbanism, logistics and project management in the NGO sector. She has been President of the Urban Planning Association in Bulgaria for two years, where she has organized and participated in the publishing of a book and many other successful projects - Bulgarian and international. As a co-founder and currently chair of the Foundation, she coordinates and participates in the creative renovation of a number of spaces in need and develops social entrepreneurship. After completing the Summer Entrepreneurial Program in 2015, she joined ABLE and more specifically is a member of two ABLE projects - StartUp Navigator and the National Leadership Forum for Student Councils.
email: [email protected]

Nikolay Angov, Founder and Key Project Member
“You can do a lot of things in a day”

Nikolay has a Master’s degree in Industrial Engineering from the Technical University in Sofia and is currently doing a PhD in the field of Clusters and Policy in the same university. He is an entrepreneur and has founded InnoLED and Business Booster Sofia. His professional experience includes working as an engineer at Ixetic Ltd., working as an expert in InvestBulgaria Agency and as Adviser to the Minister of Economy (2013) and to the Deputy Prime-Minister for Coalition Policy and State Administration (2015 - 2016).
Nikolay is an ABLE member after participating in the Summer Entrepreneurship Program in 2012 and is the founder of the Business Booster Program.

Ana Georgieva, Expert

‘True growth occurs when we go beyond our limits’

Ana holds a double Bachelor’s degree in International Logistics and International Relations. After living abroad for 6 years – studying in Istanbul and Jena and working as a research assistant for a year - she returned to Bulgaria and is now working for the growth and business development of Sofia as a senior expert in Sofia Investment Agency.

Her interests are currently focused in the areas of entrepreneurship, economic development, international policy and decision-making, and behavioural economics.

Ana has an experience as a freelance translator from/to English, Russian and Bulgarian and one of her dreams is to learn Japanese one day.

Yolita Doncheva, Expert

“I can't change the direction of the wind, but I can adjust my sails to always reach my destination.”

Yolita is currently doing her Bachelor degree in the University of National and World Economy in Sofia. She has deep interests in economics and management and her eagerness to explore new things is endless.  

Her inspiration are the unordinary “wild” ideas that have the potential to change the world.


ABLE (Association of Bulgarian Leaders and Entrepreneur)

The Association of the Bulgarian Leaders and Entrepreneurs (ABLE) is an active community of entrepreneurial young people, who contribute to the development of the environment around them, wherever they are.

We decided to found a nonprofit to serve as a platform for our ideas and for positive change in Bulgaria. Since then – with the proportional increase in our members – our projects, our influence, and our successes in Bulgarian society have been growing as well.

Our mission is to develop a civil society, inspire leadership, and spread entrepreneurial culture.

In the last 5 years we have achieved 200+ members, 10+ projects, 40+ startups, 250+ events, 1000+ trained people, 10000+ event attendees. For more information, please visit:

ABF (America for Bulgaria Foundation)

America for Bulgaria foundation (ABF) is an independent, non-partisan and non-political American philanthropic foundation. Founded in 2008, ABF is a successor to the Bulgarian-American Enterprise Fund, an investment fund, created under the SEED Act of 1989 through the U.S. Agency for International Development. 

ABF assists in strengthening a vibrant market economy and the institutions of democratic society in Bulgaria, helping the country to realize its full potential as a successful, modern European nation. The philanthropic aid provided by ABF builds on the legacy of goodwill and friendship that exists between the American and Bulgarian people. For more information, please visit:

Support for the ABLE`s project StartUp Navigator (SUN) is provided by America for Bulgaria Foundation. The statements and opinions expressed herein are solely those of the SUN team and not necessarily reflect the views of America for Bulgaria foundation or its affiliates.

Human Resources Development operational programme (OP HRD)


The ESF in Bulgaria is looking to generate more jobs and inclusiveness while reducing poverty, in order to reach its employment and social goals for 2020.

Bulgaria’s Human Resources Development (HRD) operational programme (OP) is the instrument to accomplish these goals. The total ESF investment is over EUR 1 billion, including funding from the Youth Employment Initiative.

Over the funding period, the OP is expected to boost the qualifications of some 100 000 people, give 28 000 jobseekers a work placement and help a further 17 000 young people with employment and training measures. Some 160 000 people will benefit from lifelong learning opportunities while several thousand children, including those with disabilities, will get better access to health care.

For more information:

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